MONTGOMERY, Ala. – The Adidas NIL Athlete Ambassador Program powered by Postgame will launch and be available to Alabama State University Student-Athletes beginning the first week of September.
The app will go live during the first week in September at a date to be determined. Adidas student-athletes are eligible to apply for the Ambassador program. Once the student-athlete has joined Postgame and is approved, the unique opportunity to earn money by sharing Adidas products with @BamaStateSports fans and followers on social media.
Before going live, there will be a soft launch that marks the first day on which students can begin to sign up for a Postgame account to join the Adidas Ambassador program. The onboarding window allows student-athletes to set up their account and get familiar with the program rules.
"It is exciting to add the ADIDAS NIL ATHLETE AMBASSADOR PROGRAM powered by the Postgame for our student-athletes," Athletic Director
Dr. Jason Cable said. "We thank Adidas for stepping up and making a commitment to HBCU's in the NIL space. We look to use this momentum to further strengthen our partnership.".
Postgame created a unique signup page specifically for Bama State Student-Athletes. Student-athletes will receive a signup link from ASU Athletics. The page will have them create an account on Postgame and will automatically apply them for the Adidas Ambassador Program. If they are NIL affiliate program eligible, Adidas will approve them into the program.
Adidas and Postgame will also offer optional virtual learning opportunities for student-athletes to ask questions and get the help they need to get started. The schedule for the fall semester is to be determined.
Postgame is the world's leading NIL Agency that global brands trust to navigate the new era of college athletics. Our experience, team, and technology allow us to manage influencer marketing campaigns at scale between brands and NIL athletes. Adidas has exclusively partnered with Postgame for the Student Ambassador Program.
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